The album won 2 Grammy Awards.
The album was released in cd, vinyl and cassette format. Picture discs were also released.
Other factors that helped in the promotion of the albums and singles started up to a year before the Bad album was released when Michael had starred in the Disney video Captain Eo which featured the song "Another Part of Me". This 3d movie was sown at the Disneyland theme parks from 1986 to 1984.
Michael also released his short biographical film Moonwalker which was basically a collection of most his short films from the album as well as featuring snippets of various Jackson 5 and Jackson singles.
Michael Jackson launched his first solo world tour which was split into 2 legs from September 1987 to January 1989. He played live to over 4 million fans.
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